Born in AlKhobar Saudi Arabia, Razan is a true internationalist who spends most of her time with her family in Geneva & London. It was as a young girl that she first discovered her love of fashion, influenced by her mother’s immaculate style. Razan went on to study Art and Sculpture in Boston at Tufts University. Her creative and entrepreneurial spirit saw her return to Khobar in 2008 to open a manufacturing facility, nested in a 1950’s built house in Alkhobar; it was the first of its kind in the region. Thus starting her career in Art as a curator, Razan closely observed what women want from a wardrobe and learnt about their shopping patterns. During this period, Razan was inspired by historic embroidery and became fascinated by its versatility and sculptural aspects. Razan’s pieces maintain sculptural and artistic integrity, as well as transport the wearer into the glamorous and sophisticated realm. The art influences remained with her and in 2008 Razan with both sisters Salwa & Raya launched their womenswear brand, “Razan Alazzouni”, setting up a studio in AlKhobar & later in Riyadh.